Store safety has always been the concern of our cross-border e-commerce sellers , It's a cliche too , General , The store is closed by Amazon , Basically equal to “ Goods and property ” Two empty , Compliance operations for many sellers , It has been deeply rooted in the hearts of the people , But for the problems related to stores , Many sellers may make small mistakes , As a result, their stores are judged as related by Amazon , There are also phenomena that lead to the ban , So how should our sellers avoid this situation , To prevent our own stores from being associated ？

First , What exactly is Store Association ？ Amazon requires that a company or seller cannot have multiple accounts , You can only have one account , One country corresponds to one account . In short , The seller A In the United States 、 Canada 、 Japan 、 Italy 、 Spain 、 The French 、 Sites such as the UK have accounts , But the same country cannot have two accounts at the same time .

For example, I applied for a seller account in the United States to sell auto parts products , Then I think my shop is not enough to make auto parts , Want to put more auto parts products on the shelves , I used another set of information to register stores in the United States , It may be in the process of operating with the same network or information , Amazon will crawl , Judge your store association , But the reality is that a store doesn't support sellers to survive at all , The risk of a single store is too great , This has led to many sellers being banned by Amazon because of account Association . Amazon did not make an official statement about the account related factors . In many years of operation practice , The correlation basis is divided into two categories: component and software .

The following factors will be highlighted ：

1、 Browser fingerprints and cookies.

Amazon through web The server will automatically record the users browsing the website ID、 password 、 Browsing similarity 、 typewriting 、 Typing habits, etc , So as to determine whether the account number is related , So the seller should try not to use the background browser to do anything .

2、IP Address .

It is necessary to ensure that IP Is constant , It is recommended to directly confirm with the operator whether it is independent IP, Or is it a separate network cable .

3、 Account information .

Corporate name 、 User name 、 Phone number 、 Email address 、 Credit card account 、 Address 、 Whether the collection account number is consistent , Of course, most sellers will carefully avoid . But some sellers reported , The same password may lead to store Association , Therefore, we also need to pay attention . in addition , Even if the seller's application to open a store fails , The submitted materials cannot be reused .

4、 Product similarity .

Of the product SKU、Listing The pictures are different . Same or overlapping , Amazon will definitely determine the relationship between the two stores , The repeated information of products between stores should not exceed 30%. If the product is limited , The seller also wants to publish all products synchronously in multiple stores , Then in the product picture 、 describe 、SKU Don't converge on other contents , Don't publish the same product information in different accounts for many times .

For our sellers , Especially the security of our network environment , Only one Amazon store can be applied for a set of materials , Sellers in store groups also need special attention , In addition to the risks associated with the store , There are many risks we should pay attention to , For example, infringement , For example, auto parts on Amazon , The title cannot be written about the model and brand , Then the seller is very puzzled , How do I get traffic , Sell auto parts products on Amazon , Need to install aces Plug in for , Or a series of infringement words and so on , All need the attention of the seller .

How can Amazon sellers quickly improve the weight and sales of store products by combining the evaluation of self-supporting numbers 、 Traffic 、 Depth analysis ：

Amazon evaluation , I believe this word is for most Amazon sellers , It must be no stranger , Because we all know that it can quickly help our products add comments , Get ranking , Make a hit .

Mention the importance of evaluation , As a seller of Amazon, everyone knows it . In the era of rapid development of e-commerce industry , Everyone will go to the shop Review, I also know that there is a difference between Buyer show and seller show in online shopping . If the Buyer show is really good , Will be very decisive to order .

Advantages of Ziyang number evaluation ：

One ： The evaluation time and quantity can be controlled by yourself , You can give it to yourself anytime, anywhere Listing Evaluation to improve the weight .

Two ： Save evaluation cost , Low account cost , First hand resources （ Foreign mailbox 、 Address 、 cell-phone number 、 Student members ） It doesn't add up to 10 element , It's more than enough to pay a high commission , There are also regular gift cards and exchange rate differences to earn .

3、 ... and ： The quality of their own number is relatively controllable , With IP Also pure IP, I won't place orders in large quantities , And don't use duplicate resources . such as IP、 Delivery address, etc , I have a good idea , Now many big sellers basically have their own evaluation teams to cooperate with the operation . You can also have a professional evaluation studio , Patterns can be copied .

Raising numbers is a matter of technical content , First, understand Amazon's risk control mechanism , Based on the experience of five or six years of evaluation , The key point of the evaluation is , Need to have pure IP Environmental Science 、 Formal and reliable buyer information 、 Credit card or gift card , Number maintenance and evaluation methods adjusted with risk control, etc .

Welcome to technical exchange .